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Fashionistas, Professionals To Storm 7th Edition Of GTCO Fashion Weekend As Event Begins Saturday

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The year 2024 Guaranty Trust Fashion Weekend, popularly known as ‘GTCO Fashion Weekend’ is scheduled to hold on November 9 and 10, 2024 at Plot 1, Water Corporation Drive, Oniru, Victoria Island, Lagos State.

The two-day event, with the theme: “Fashion Moves Forward” will feature fashionistas, professionals and industry experts from across the world.

The event would also create a way for hundreds of indigenous small fashion businesses a great opportunity to expand their online presence, reach new markets, and position their businesses for sustainable growth.

GTCO Fashion Weekend, according to the Group Chief Executive Officer of Guaranty Trust Holding Company Plc, Mr Segun Julius Agbaje, is a consumer-focused fashion exhibition and capacity-building event that aims to promote enterprise in the fast-growing Nigerian Fashion Industry, reiterating that it will continue to remain focused on fair and free business platform designed to showcase the best of Africa’s Finest Fashion.

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“The vision for the GTCO Fashion Weekend remains promoting enterprise; providing a platform that supports small businesses, the community and bringing Africa’s vast creativity to the forefront. It’s about telling stories of heritage, culture and personal identity, through the universal language of fashion. But beyond self-expression, fashion has become a powerful engine for economic empowerment and we are deeply committed to being part of that journey.

“Last year, we took a bold step forward by introducing virtual model casting, expanding our reach far beyond geographical boundaries. This innovative idea allowed us to include talents from every corner of the continent, proving that fashion truly has no limits.

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“At GTCO, we believe that innovation and inclusivity go hand in hand, and by making space for more voices, we’re driving and industry that reflects the diversity and richness of African talent. Fashion, like the world around us is constantly evolving and we are dedicated to staying ahead of the curve by fostering partnerships and nurturing young entrepreneurs who will define its future…,”Mr Agbaje, said.

Agbaje further maintained that Guaranty Trust Bank strong service culture, world class corporate governance standards, and bias for innovation has enabled it maintain consistent year to year growth and deliver superior value to stakeholders.

This seventh edition of the GTCO Fashion Weekend will feature masterclasses, shipping latest collections, watching of runway live, embracing diversity, creativity and brilliance that African fashion represents.

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Experts/Fashion influencer that billed for masterclasses includes Lulu Kennedy, Patricia Bright, Sheila Daley (make-up) and Ted Gibson (hair professional).

Presentation stage designers are Nirie, Lolije, Jewel Jamila, Moy Africa, Ibilola Ogundipe and Elpis Megolio.

Runway lineup: Gert Johan Coetzee, Onalaja, Orire, Hue by Idera, Romeo Hunte, Sukeina, Eric Raisina, Selly Rabby Kane, Ituen Bassey, Tolu Coker, Xup Zhi and Laquan Smith.


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